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Title: Social Media Manager
Industry: Professional Services - Legal
Location: Hybrid in New York (3 days per week in office)
** Must have professional services / corporate experience**
Overview: Join one of the largest global law firms in New York City as a Social Media Manager and take the lead in elevating the firm’s presence across key social platforms, with a focus on LinkedIn. You'll be the architect behind a dynamic social media strategy that showcases the firm's achievements, culture, and expertise to the world.
What You'll Do:
- Spearhead the North America social media strategy, creating engaging corporate content that resonates with both internal and external audiences.
- Collaborate closely with the Chief Communications Officer and marketing teams to craft compelling brand stories.
- Drive social media content calendar, manage channels, and execute both organic and paid strategies to boost follower base and engagement.
- Champion the firm's culture and brand through innovative social media initiatives.
- Analyze performance, develop KPIs, and leverage insights to optimize social media impact.
- Act as a social media thought leader within the firm, building a network of ambassadors and advising senior partners on best practices.
Who You Are:
- A creative and strategic thinker with 7-10 years of direct social media experience, within a professional services or law firm environment.
- Proven experience in developing, managing and growing LinkedIn as the prime platform, along with Twitter, Facebook, Instagram, YouTube.
- Familiar with analytics tools like Sysomos, HootSuite, Meltwater, Amplify.
- Excellent communication skills, capable of crafting and editing compelling content.
- Adept at project management, with the ability to lead teams and collaborate across global offices.
- Innovative and up-to-date on digital and social trends, with a knack for cutting through industry noise.
- Bachelor's degree in a relevant field.
Qualified candidates should apply below.
* Please note: due to the high volume of applicants, if you have not heard from Capstone Hill Search, you have unfortunately not been selected for this role. We may be in touch in the future with other opportunities more relevant to you.
Capstone Hill Search: Public & media relations, corporate & public affairs, digital, marketing communications, stakeholder, government & investor relations. Working across North America, UK & Europe, the Middle East, Asia, and Australasia.
Contact Person
Shira Underberger
Director, Los Angeles