Title: VP of Marketing
Industry: Educational Technology
Location: Remote
Type: Full-time
Our client, a prominent online global educational technology company, is seeking a VP of Marketing with a strong background in full life cycle email marketing.
Responsibilities:
- This person will be hands-on with all revenue-related marketing. Stretching across email, social media, podcasts, articles, and videos.
- Channeling bold and creative visions to create awe-inspiring educational content
- Responsible for the end-to-end full life cycle marketing campaigns of the company.
- Managing a team of creatives: a Creative Director, Editor-in-Chief, and a full-time team of video producers, editors, and writers.
- Driving revenue growth
- Leading data-led acquisition, including uncovering creative, non-traditional, and new methods of acquiring users.
Qualifications:
- 8+ years of experience in digital marketing, with a strong majority being in email marketing
- Strong interest or passion for writing
- Able to comprehend learnings by formulating a plan and delivering with an abundance of emotional intelligence, clarity, and confidence in your ability.
- Must have a strong quantitative and analytical background, and a proven track record of campaign results.
- Clear track record of success in internet marketing.
- Someone with sensibilities around the creator economy, content marketing, and what makes people buy something on the Internet.
Contact Person
Lauren McGuinness
Business Development and Marketing Coordinator